★★★★★
“Training week was amazing. I left knowing 100 times more than what I went in. They tailored that training to the needs I had specifically. I felt like I could hit the ground running.”
CW
Crystal Ware
DOXA Talent Downtown Denver, CO
How to Become a Franchise Owner With DOXA: Step by Step
The path from first conversation to open franchise takes most candidates 45 to 90 days. Here is exactly what that process looks like, and what you will know at every stage.
The Consulting Franchise Process
The Consulting Franchise Process: Built Around a Decision You Can Make With Confidence.
Becoming a home-based consulting franchise owner with DOXA starts with a single conversation. The consulting franchise process from there is structured, transparent, and built around one goal — giving both sides everything they need to make the right decision before anyone commits to anything.
Every step in the franchise discovery process is designed to answer a real question.
The Discovery Steps
The Discovery Steps
Your journey to franchise ownership with DOXA follows eight structured steps, each one designed to answer a specific question so that by the time you reach the franchise agreement, nothing is uncertain.
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Step 1: Goals, Overview and Your Decision Criteria
A straightforward first conversation about your professional background, goals, timeline, and what you are looking for in a business opportunity. DOXA invests time in understanding your aspirations and fit with the DOXA model. You leave knowing whether it makes sense to move forward, and so does DOXA.
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Step 2: Brand Overview
A deep-dive into the industry, DOXA's history, results, and the unique value proposition offered to both clients and franchisees. You get a clear picture of the business, the culture, and the consulting franchise process. If both sides want to move forward, next steps and firm timelines are established together.
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Step 3: Complete Questionnaire and Assessment
The confidential CQ and Culture Index Assessment demonstrate serious intent and give DOXA insight into how you work and whether your profile aligns with franchisees who succeed in this model. There is no obligation to invest at this point. Once received, DOXA provides the Franchise Disclosure Document, covering training, mutual obligations, franchise investment details, and ongoing expenses.
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Step 4: FDD and Primary Market Area Review
Every financial detail is on the table — total investment range, ongoing fees, mutual obligations, and the specifics of your Primary Marketing Area. The FDD covers company background, management team, and a detailed breakdown of all costs. DOXA also provides a detailed analysis of your specific territory at this stage. No financial surprises after this step.
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Step 5: Validation Calls
Speaking directly with current DOXA franchisees is one of the most important steps in the franchise discovery process. You hear about their day-to-day experience, financial results, the support they receive, and the question that matters most — would they do it again? DOXA encourages these conversations. Current franchisees are open to honest dialogue.
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Step 6: Attend Founders Interview
A virtual Meet the Team session with DOXA's global support team, followed by a one-on-one executive call with CEO and founder David Nilssen. This is an ask-me-anything session — bring every question about the business model, culture, support structure, and long-term vision. After both sides confirm fit, candidates receive an Award Letter.
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Step 7: Final Validation and Award Decision
The opportunity to fill in any remaining blanks — anything from the FDD review, validation calls, or founders interview that raised questions. DOXA and the candidate both confirm the decision is right and the timeline is agreed. The signing of the franchise agreement is then scheduled. Nothing moves forward until both sides are fully confident.
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Step 8: Sign Franchise Agreement
Signing the franchise agreement marks the official start of your DOXA ownership journey. Upon receipt of the signed franchise agreement and initial fees, DOXA's onboarding team schedules pre-launch training and begins planning for a successful launch. The next chapter starts here.
Real Franchisees. Real Results.
DOXA franchisees come from different backgrounds, different markets, and different reasons for making the leap. Here's what they have in common.
POST-SIGNING: LAUNCH TO GROWTH
What Happens After You Become a Franchise Owner — From Launch to Growth
Once you have signed your franchise agreement, DOXA does not hand you the keys and walk away. The launch phase is structured, supported, and designed to get you to your first client conversation as quickly and confidently as possible. Your support team is active, not only available when you need them, but actively invested in your success from the moment you sign.
Pre-Launch Training
Before you open your doors, you will spend five days in hands-on training with DOXA's leadership team. This is not a generic onboarding program — it is a practical deep dive into the DOXA business model, your role as a talent strategy consultant, client acquisition strategy, and the systems you will use every day. Franchisees consistently leave training ready to act, not ready to figure things out on their own.
Ongoing Support
Your dedicated Franchise Support Team is active throughout every phase of ownership, not just during the launch window. You have access to operational support, structured sales coaching, marketing resources, and ongoing mentorship from a team that is genuinely invested in your growth. Questions get real answers, fast. Leadership access is ongoing, not filtered through a support ticket system.
Sales and Client Acquisition
From the moment training ends, your focus is on business development — building relationships, identifying client needs, and having the consultative conversations that turn your existing network into a client base. DOXA handles all recruiting, HR compliance, onboarding, and payroll behind every engagement. You focus entirely on growing the practice. DOXA delivers the results your clients hired you to produce.
Scaling Your Business
As your client base grows, the model grows with you. Add sales support or equity partners without adding operational overhead. Because DOXA's infrastructure scales behind every new client relationship you bring on, there is no ceiling created by the operational complexity that limits most small businesses. The more relationships you build, the more the recurring revenue compounds.
Ramp-Up Timeline
What Your First Year Looks Like
Most franchisees follow a predictable trajectory in their first twelve months. Here is what to expect at each stage.
Month 1–3
Relationship Activation
Sphere of influence outreach, attending networking events, and first coffee chats with local business owners. Building visibility and presence in your market before clients arrive.
Month 3–6
First Clients Coming Through
Referral network begins converting. First job scoping and job description conversations begin. DOXA's recruiting team is activated behind your first placements.
Month 6–12
Practice Building
Client base growing and stabilizing. Continue active prospecting while adding relationship management and growth plans. Client referrals are beginning to come in.
FAQs
Questions About the DOXA Talent Process
If you are wondering what to expect about how to become a franchise owner, these are the questions most candidates ask before they take the first step.
Your first contact leads to a Goals, Overview and Decision Criteria call — Step 1 of the franchise discovery process. It is a straightforward conversation about your background, goals, and whether the DOXA model fits what you are looking for. No pitch, no pressure. Both sides leave knowing whether it makes sense to continue.
Most candidates move from first conversation to signed franchise agreement within 45 to 90 days. The eight-step process is structured but not rushed, with each step designed to give both sides the information needed to make a confident decision before anyone commits to anything.
No. There is no financial obligation until you sign the franchise agreement at Step 8. The Franchise Disclosure Document — which covers the full investment, fees, and mutual obligations — is provided at Step 3 so candidates have complete financial transparency well before any decision is made.
Yes, and DOXA actively encourages it. Validation calls with current franchisees are built into Step 5 of the discovery process. You hear about their day-to-day experience, financial results, support, and whether they would make the same decision again. DOXA views this step as essential, not optional.
Pre-launch training is five days of hands-on instruction with DOXA's cofounders. It covers the business model, your consulting role, client acquisition strategy, and the systems you will use every day. Franchisees consistently leave training ready to begin relationship outreach immediately, not needing time to figure things out first.
The total initial investment ranges from $87,424 to $119,670, including the $60,000 franchise fee. DOXA recommends a minimum net worth of $250,000 and liquid capital of $125,000, plus a plan to cover your first-year household expenses. Full investment details and financial performance data are covered in the Franchise Disclosure Document provided at Step 3.
DOXA provides structured support across every phase of ownership — pre-launch training, a dedicated Franchise Support Team, sales coaching, marketing resources, weekly peer calls with other franchisees, and direct leadership access. DOXA corporate handles all recruiting, HR compliance, onboarding, and payroll so franchisees focus entirely on growing the practice.
Most franchisees follow a predictable trajectory. Months one to three focus on relationship activation, sphere of influence outreach, networking events, and first coffee chats. Months three to six typically bring first clients through the referral network and work shifts to consultative job scoping. Months six to twelve move toward relationship management and growth.
Ready to Start Your Discovery?
You know the process. You know the timeline. You know what to expect at every step. The only thing left is the first conversation — and that is exactly where this starts.